Question 1

How To Join The Mob

Accepted Answer

To get unlimited access to the full Mob experience you will need to sign up for a subscription here.
Upon subscribing, you will receive an email containing a link to log in with. There will also be additional details on how to log in. This link will automatically grant you access to the unlimited Mob experience. You may also visit the Mob Dashboard directly to log in.
Mob members simply need to login with their account details for unlimited access to exclusive recipes, meal plans, discounts, and heaps of extra tasty bonus bits.

Question 2

An introduction to Mob’s subscriber platform

Accepted Answer

Mob's subscriber platform is designed to give you more of what you love. It's a space where paying members can find extra and exclusive content for just £4.99 per month.
Join up today and you can get unlimited access to bespoke meal plans, instantly elevate your cooking skills with exclusive recipes and video content, bespoke meal plans, and nutritional information across every recipe on the Mob website. Join a community of like-minded food lovers, get discounts from the hottest food and drink brands, and access heaps of extra tasty bonus bits. And don’t worry: you can cancel at any time.
If Mob is about food you’ll actually cook then think of this as a second helping of the good stuff. And all that for less than the price of a pint. What are you waiting for?

Question 3

Exclusive recipes explained

Accepted Answer

How are these exclusive recipes different from the free recipes? Well, these brand-new recipes are designed to help you take your cooking skills to the next level with new recipes being dropped every single day.. With a paid membership, you'll always be in-the-know and ahead of the curve when it comes to the latest techniques and flavour combinations.
Members will be alerted to new recipes in our regular emails which highlight the arrival of the week’s freshest recipes along with helpful tips from the Mob food team.

Question 4

Planner explained

Accepted Answer

Our Planner lets you build out your own bespoke weekly meal plans composed of literally any recipe on the Mob website. Planning what meals you want to have for dinner in the week has never been easier. You'll be able to add as many days into your plan as you want and as many meals per day as your heart desires. We’ve tried to keep the ingredients list of our recipes as accessible as possible but it’s down to you to ensure all the flavours of the different dishes you cook gel with each other. Yes, that means you can have a Mob recipe for your breakfast, lunch and dinner every single day of the week.

Question 5

Meal plans explained

Accepted Answer

We’ve got plenty of delicious meal plans spanning across all sorts of cuisines for you to explore and add to your Planner. Each week, we’ll be dropping a brand-new meal plan that’s been curated by our expert food team. It’ll include easy-to-follow recipes that you can make using a single shopping list. You can customise those meal plans in your Planner by subbing in other dishes or adding in new recipes that you think will pair great with that selection. It’s meal planning made easy.

Question 6

What are blinis?

Accepted Answer

Blinis are small, round, and fluffy pancakes that originate from Russian cuisine. They are typically made from buckwheat flour or wheat flour and yeast, giving them a slightly tangy flavour and a light, airy texture. Blinis are traditionally served as a base for various toppings and accompaniments, such as sour cream, caviar, smoked salmon, or fresh herbs. They are a versatile appetiser or snack, enjoyed both warm and cold, and are often served during festive occasions or as part of a spread known as zakuski.

Question 7

Do I serve blinis hot or cold?

Accepted Answer

Blinis can be served either hot or cold, depending on personal preference and the specific toppings used. Traditionally, blinis are served warm, freshly cooked from the pan, especially when topped with warm ingredients like melted butter or sautéed mushrooms. However, they can also be served at room temperature or even chilled, particularly when topped with cold ingredients such as smoked salmon, sour cream, or caviar. The choice between serving hot or cold blinis often depends on the occasion and desired presentation—warm blinis may be more comforting and satisfying for a cosy gathering, while chilled blinis can be refreshing and elegant for formal occasions.

Question 8

Should I use homemade or store-bought blini pancakes?

Accepted Answer

Whether to use homemade or store-bought blini pancakes depends on your preference and the specific occasion. Homemade blinis offer the advantage of customisation—you can adjust the ingredients and flavours to suit your taste, and they can be made fresh, ensuring optimal texture and taste. They also allow for creative variations in size and shape.

On the other hand, store-bought blini pancakes are convenient and save time, making them ideal for quick preparation or when hosting larger gatherings. They are pre-made and ready to use, often with consistent quality and texture. Using store-bought blinis can streamline your cooking process without sacrificing much in terms of taste and presentation. Ultimately, whether you want to use homemade or store-bought blini pancakes is up to you.

Question 9

What are some creative ways to plate and serve smoked salmon blinis?

Accepted Answer

Here are some creative ways to serve smoked salmon blinis: Arrange individual servings on plates topped with smoked salmon, a dollop of sour cream or crème fraîche, and fresh herbs like dill or chives. Create mini tower stacks by layering blinis with smoked salmon and herbed cream cheese, garnishing each with lemon or capers. Serve them family-style on a platter with toppings like red onion, lemon wedges, and capers for customisation. Alternatively, turn blinis into open-faced canapés with smoked salmon, horseradish cream, and herbs, or experiment with garnishes such as edible flowers or cucumber ribbons to add colour and texture. These ideas ensure a visually appealing and flavorful presentation of smoked salmon blinis for any occasion.

Question 10

How long can I keep salmon blinis out of the fridge when serving?

Accepted Answer

It is recommended to keep smoked salmon blinis out of the fridge for no longer than 2 hours when serving. This guideline helps ensure that the food remains safe to eat and reduces the risk of bacterial growth. If the ambient temperature is warm (above 32°C), it's advisable to keep the blinis refrigerated or on ice to maintain their freshness and safety. To prolong their serving time, consider serving them on chilled platters or using small serving trays that can be replenished from a refrigerated batch as needed.

Smoked Salmon Blinis

Sophie Godwin

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